If you want to get hold of any market, either compete with the existing products and find a space for yourself or set-up high standards to invite your competitors.

One Life, Why So Serious tagline of Honda Jazz is definitely about setting new benchmarks and creating a whole new segment in the market for itself. The much anticipated Honda Jazz was finally launched in the year 2009 and it received a mix reaction.

Jazz is an obvious no for those who think size really matters. But, if you are looking for a car that appears chic, dynamic and is highly utilitarian, go for Jazz. The best part of Jazz is that it neither falls into the category of hatchback designs trying to get a bit more road space or the sleek, smooth and elegant sedans that can only be linked with luxury.

Honda Siel has positioned the premium hatchback Jazz as a family utility car with a spacious seating capacity for 5 people. The car is Euro-IV compatible, gives an approx mileage of 16.1 km/lit and has a specially tailored 2L i-VTEC engine that promises a power of 90bhp.

If you are amongst those who crave for class, style and suave at the same time, Honda Jazz has it all. It has a super-forward cabin and dynamic forward leaning form that provides it an aerodynamic touch. Door handles, bumpers and outside rear view mirrors come in the body color. Jazz is also equipped with corner protectors, side moldings, classy garnishes, halogen lights, green glass and a rear micro antenna leaving no space for additions.

The moment you will step in Jazz, you will first notice that the car is really comfortable and extremely spacious. Honda engineers have ensured that the occupants get optimum usable space, which is clearly visible in its design. The dashboard is perfect with an Integrated audio with AM/FM CD MP3+ AUX input. You will find lots of boxes and little compartments inside the car that will be handy for keeping your small knick-knacks. Interiors of Jazz also feature front and rear speakers, steering mounted audio control, magic seats, auto volume by speed, seat back pocket, Titanium seat fabric color and inside door handle color. You can alter the seating arrangements as the rear seats have a ratio of 60:40.

Honda Jazz has strong individuality in the terms of design and is available in three variants- Jazz Basic, Jazz Mode and Jazz Active.

This entry was posted on Wednesday, October 7th, 2009 at 2:16 pm and is filed under Honda. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.